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Yerba mate "Patoruzú"

Yerba mate "Patoruzú", which retrieves the image of a person wanted by the Argentine public.

"Cachamai" Werthein of Agriculture, launched the new grass "Patoruzú" classic flavor infused with meanings attached to cultural heritage. Patoruzú is the image of the new yerba mate Cachamai because the attributes of this character is associated with a product care and selected to deliver the best. flagship firm that maintains a steady growth since it was bought in 2005. Agricultural

Werthein is a group recognized by their participation in the insurer's Box, which has also made inroads in the food industry. Dedicated to the food industry for over 50 years acquired Cachamai, a leader in the business of natural teas, present throughout the country and in major foreign markets.

The main plant located in an area of \u200b\u200b25,000 square meters in Villa Gobernador Galvez, Santa Fe Province, joined the 5,000 m2 floor area of \u200b\u200bsome 1,500 m2 for a new ship, a packer and a new weighing system with incorporating the relevant staff. This allowed increasing packaging capacity, while also increasing its processing capacity of raw material both infusions of yerba mate as a base of herbs and their mixtures. The second phase of the project is underway and expected to cost $ 1.5 million, similar to the previous. Intended to build, among other things, a new sector for administrative offices and a warehouse to expand quality control, prioritizing the concentration of work within the same plant, reducing operational costs and logistics.

After a successful 2009 which doubled the volume of exports of tea, Cachamai took hold in Russia, USA and Japan among others, and added two new destinations: Venezuela and South Korea. Rosario company launched later that year "Cachamate Highland Herbs ", making it the third most sold by the company.

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